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Social Media in Southwest Florida – Building Community and Creating Value

Submitted by brian on Friday, 19 June 2009No Comment

EVENT IS FULL – NO LONGER ACCEPTING REGISTRATIONS.
WATCH HERE FOR INFORMATION ON OUR AUGUST EVENT.

Social Media Club of Southwest Florida July Event

Social Media in Southwest Florida – Building Community and Creating Value

To Register Click Here

One of the missions of the Social Media Club of Southwest Florida is to expand both the understanding and usage of social media in the community. We also hope to build relationships among business people, nonprofits, municipalities and other practitioners making use of social media tools and concepts. To promote this mission we will be organizing monthly events built around a variety of social media concepts.

Our first event will be held on Tuesday, July 21st from 7 PM to 9 PM at the Hyatt Place in the Coconut Point Mall in Estero and will include an address by Jason Breed from Neighborhood America. Jason is a senior manager at Neighborhood America, a Naples Florida based company, and is a national thought leader in the social media arena. Jason’s presentation will be followed by a panel discussion that will include representatives from a local business, nonprofit and municipality making use of social media to enhance their brand, communicate with donors or build relationships with constituents.

Attendees of our presentation are encouraged to join us immediately after the panel discussion at The Grape Wine Bar & Cafe where interested attendees will be continuing the conversation. The Grape Wine Bar & Cafe will be providing some appetizer and drink specials.

Thanks to the generosity of our event sponsors, HBK Sorce Financial LLC and Naples Daily News, this event is free to the public. To attend, you simply need to register for the event at the registration link shown above.

Presentation

Emerging Trends in the Social Media Marketplace

Jason Breed
Neighborhood America
Senior Director of Business Development

Jason Breed is responsible for Neighborhood America’s sales operations, with a focus on leading the company’s efforts in the social media marketplace. He also holds a leadership role in developing and maintaining relationships with the company’s strategic alliances within the media industry and speaks nationally on emerging trends in the social networking space, including the integration of mobile.

Jason’s career has focused in high-growth industries, building teams to identify emerging market needs and tailoring solutions to meet those needs. His dynamic, engaging presentations focus on building high value communities and leveraging social media technologies to meet strategic objectives within the enterprise.

Panel Discussion

How Social Media is Helping the Southwest Florida Economy

Moderator – Kerri Goldsmith, President, Dark Horse Strategic Marketing, Inc.
Panelist – Kirsten O’Donnell, Director of Public Relations & Marketing, Goodwill of Southwest Florida
Panelist – Tanya Fox, Vine Dining Evangelist, Naples Tomato
Panelist – Jim Barfield, MIS Director, City of Fort Myers

Our panel, led by Kerri Goldsmith of Dark Horse Strategic Marketing, Inc., will have a discussion about their respective uses of social media in their organizations and how these tools have helped them to enhance the community’s awareness of their mission. The conversation will also include which tools have been most effective in raising brand awareness and communicating with stakeholders within and outside of their organizations.

Location

Hyatt Place
Coconut Point Mall
23120 Via Villagio
Estero, FL 33928
Phone: 239-495-1395
Directions and map to the Hyatt Place

Post Presentation Social Gathering

The Grape Wine Bar & Cafe
Coconut Point Mall
23161 Village Shops Way, Suite 113
Estero, FL 33928
Phone: 239-992-5040
Directions and map to the The Grape Wine Bar & Cafe

ALTHOUGH THERE IS NO COST AND THIS EVENT IS FREE OPEN TO THE PUBLIC, SEATING IS LIMITED AND YOU MUST BE REGISTERED TO ATTEND

The Social Media Club of Southwest Florida would like to thank HBK Sorce Financial LLC and the Naples Daily News for underwriting this event. You can find more information on HBK Sorce at http://www.hbksorce.com/. The Naples Daily News can be read online at
http://www.naplesnews.com/.

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